Can Local, Fresh & Delicious Food be Affordable?

Yes, with Lettuce, it can be!

We believe access to high-quality, nutritious, fresh, and affordable food should be a basic human right.

Explore how Lettuce compares in price/value to other places you can buy food:

Lettuce vs. the Grocery Store

On average, the total cost of what Lettuce delivers every week comes to less than what you would pay at the grocery store per serving. As an example, here's a breakdown of what's in the produce container for the dish Chicken Shawarma Salad.

Price: ~$12.50

$40 for 3 meals (4 servings each)

Time consumed: Priceless
Inconvenience: Priceless
Gas: ~$2/gal
Carbon footprint: Significant

So, the only question is: Why would you not?

– Based on recent average grocery store prices for organic produce across the US. 
– Prices for items such as herbs are per bunch, because that is how they are typically sold. But recipes rarely require more than a few sprigs. Result: The remainder often rots in the fridge and needs to be thrown out. Lettuce includes only what a recipe needs – so you save money, time, space and avoid waste.

Lettuce vs. National Meal Kit Services

Not only is Lettuce better than all other meal kits - local, fresh with no wasteful packaging - it is also a lot more affordable. See for yourself!

Price is just one aspect of it. Compared to other meal kit services, Lettuce is better every other way, including:

Fresh as it can be: Most of the produce is picked the day it is delivered.

Near zero-waste: No ice packs, wrappers, and cardboard to throwaway.

Instant gratification: Same day delivery (coming soon!).

Community: Support your local economy, schools and the environment.

So, How Are Lettuce Prices So Low?

We are reinventing the where, when, what, why and how of the way food is grown, packaged and delivered - eliminating efficiencies, while improving quality.

Over the decades, correctly or incorrectly, local, fresh food has ended up being perceived as expensive.

There are a whole bunch of unfortunate reasons that have brought us to a place where 'Big Ag' and 'Big Food' dominant our food chain.

Lettuce is on a mission to change that, for real and at scale.

We are creating a new economic model and supply chain that enables fresh, local food to reach people living in those neighborhoods, affordably.

Here are a few factors that enable us to spawn a low cost, high-quality urban farming network and food delivery service:

We partner with local farmers

This allows us to have an economic model that's quite different from typical food retailers, online or offline.

Hyperlocal logistics

Getting food from hundreds of small farms to households is a logistical nightmare for most, and is what we do best and are getting better at everyday.

New farming model

To make urban farming viable, we are turning perceived disadvantages into advantages in everything we do.

Reduced food waste

Fresh food is expensive partly because 40% of it is wasted. Our ecosystem cuts food waste down dramatically - and we pass those savings to you.


From zero-waste packaging to composting, environmentally sustainable practices turn into economic advantages.


Technology is at the heart of every thing we do, strengthening our operational and economic models with each passing day.

Explore Lettuce Plans

Chef's Choice: Omni

Hell’s Kitchen results, without the hell. Make amazing gourmet meals, regardless of skill level.  

Produce, spice mixes, dressings (Base plan) + meat, fish, cheeses, lentils, breads and more (Complete plan) – pre-portioned to delectable recipes.

3 meals/week, 2 or 4 servings each

Base & Complete Plans*

Classics: Non-veg

Familiar, crowd-pleasing non-vegetarian recipes and everything you need to make them 

Easier and faster to prepare, nutrient dense and locally sourced pre-portioned ingredients. 

3 meals/week, 2 or 4 servings each

Complete Plan Only*

Gluten-free Omni

No compromise, guilt and gluten free meals, night after night. 

The best possible gluten-free ingredients that take the pain out of serving up consistently exceptional meals.  

3 meals/week, 2 or 4 servings each

Complete Plan Only*

Vegetarian's Delight

Skip the trip to the store for authentic, nutritious vegetarian meals

Top quality artisanal vegetarian proteins, beans, nuts, produce, spice mixes, sauces and more. 

3 meals/week, 2 or 4 servings each

Base & Complete Plans*

Vegan Power

Innovative, delicious vegan meals, without any compromises

Recipes crafted by experienced vegan chefs, combined with well balanced ingredients. 

3 meals/week, 4 servings each

Base & Complete Plans*

Farmer's Choice

The farmer’s market, at your doorstep, when you want it

A selection of super fresh, seasonal farm fresh vegetables. For the creative and experienced home chefs who like to wing it. 

A la carte Meal-kits

Get any meal-kit you like, from a broad selection. 

Serving a range of dietary choices, cuisines, cooking times and skill levels. Mix and match any recipes you like, or add extras to a regular plan delivery. What you want to cook, when you want to cook it. 

Complete Meal-kits only*

Complete flexibility, no commitments and proactive customer support.